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LOL Surprise! Smartwatch
What's fierce, fashionable, and doesn't just tell the time?!
Details
MGA Ent. and Nitta partnered to produce the online spot for their new LOL Surprise! Smartwatch for kids.
Client
MGA Ent.
Services
Concept, Creative Direction, Animation, Video Production, Sound Design
About
MGA Ent. launched LOL Surprise! Smartwatch, Camera, and Game - introducing interactive play to the mega-brand for little ones. Fierce, fashionable LOL Surprise! style was brought to life with product animation designed for digital - quick and informational story highlights key features of the popular smartwatch.
Brand Fact
The gigantic success of the brand is one of the largest in kids toys industry-wide resulting in multi-billions in sales worldwide.
Assets delivered:
6 videos
Making it happen.
Production:
2 weeks
Cast:
1
Deliverables:
Video
Creative Director:
Jon Hudson
Concept & Production:
Nitta
