Squishville by Squishmallows

Welcome to Squishville! Home of the Squishmallows!

Details
Jazwares and Nitta partnered to produce the TV spot for Squishville by Squishmallows - one of the worlds best selling collectible plush toys.
Client

Jazwares | KellyToy

Services

Concept, Creative Direction, Film, Animation, Video Production, Script and Voice

About

Welcome to the Squishville toy world. The irresistibly squishy collection features favorite Squishmallows characters in a new 2-inch size. Plush playsets, vehicles, and mini-Squishmallows!

Brand Fact
The Toy Book, a trade publication, reported that 50 million Squishmallows have made it into the hands of fans.

Assets delivered:

1 video
No items found.
Making it happen.

Production:
1 week

Cast:
2

Deliverables:
Video & Photography

Creative Director:
Jon Hudson

Director:
Kevin Martin

DP:
Jameson Carr

Concept & Production:
Nitta

Overview
Curious and Creative.